Bridget
11-05-2007, 10:31 AM
Hi all, I thought my comments about video might be more appropiate for this section rather than with my introduction.
Yes there are lots of ways a business can benefit from video advertising/marketing and the internet has created the opportunity to broadcast to the world.
I think if you want to generate revenue from your online presence, you will probably find that video is the most effective representation for your products or services.
A moving image can engage an audience far more effectively and can convey a depth of information that simply can't be delivered with any text, no matter how clever or even a still image. It keeps the audience more interested for longer and its something they are more likely to remember.
With faster internet connections and sites such as youtube and google video its now possible to reach a global audience whatever the size of your business.
I think video presentations are also increasing in popularity as a means of delivering a marketing message over the internet and I also think its only a matter of time before web video becomes the dominating vehicle for businesses that are serious about marketing & communication.
Videos are also ideal to use for product demonstrations, custmer testimonials, staff training, sales presentations or as a company profile (documentary style) or a ' talking heads' / 'interview' style videos, in which you can tell the audience who you are and what your business does. It's much more effective than text. I did one 2min video for a company and they had it out as a business card to their potential customers. Theres so much you can do!
If anyone is interested in video let me know and I will be happy to help!
Bridget
Yes there are lots of ways a business can benefit from video advertising/marketing and the internet has created the opportunity to broadcast to the world.
I think if you want to generate revenue from your online presence, you will probably find that video is the most effective representation for your products or services.
A moving image can engage an audience far more effectively and can convey a depth of information that simply can't be delivered with any text, no matter how clever or even a still image. It keeps the audience more interested for longer and its something they are more likely to remember.
With faster internet connections and sites such as youtube and google video its now possible to reach a global audience whatever the size of your business.
I think video presentations are also increasing in popularity as a means of delivering a marketing message over the internet and I also think its only a matter of time before web video becomes the dominating vehicle for businesses that are serious about marketing & communication.
Videos are also ideal to use for product demonstrations, custmer testimonials, staff training, sales presentations or as a company profile (documentary style) or a ' talking heads' / 'interview' style videos, in which you can tell the audience who you are and what your business does. It's much more effective than text. I did one 2min video for a company and they had it out as a business card to their potential customers. Theres so much you can do!
If anyone is interested in video let me know and I will be happy to help!
Bridget